TRAFFIC

TRAC Traffic supports stations' traffic, operations, and sales needs, working remotely in ProTrack. From partial to full broadcast log services and media management, we can support temporary and full-time needs to outsource traffic operations.
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Our Traffic Director(s) can produce your pre-logs, daily log generation, manage flights (flight building/management and troubleshooting) while working with sIX, as well as your customized systems and processes.
 
Working with your Underwriting team, TRAC Traffic can supply sales reports, contract/flight input, reconciliation/as-run reports, as well as communication/coordination with your team.
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​What You Get?

• On-air continuity and clean, compliant logs.

• Seasoned PBS traffic team with proven workflow.​

• ProTrack friendly automation where it helps most.

• Brand support in key dayparts (promos/interstitials).

• Predictable pricing.

• 24/7 response for urgent changes and live events.
  
  Why Stations Choose TRAC for Traffic Services?
  
  Flexible tier service
  From fully curated logs to automation-first solutions.
  Built for budget reality
  Options that work even for hiring freezes and cuts.
  Stability & Expertise
  We provide a team of seasoned professionals with deep PBS experience.
  ProTrack friendly workflows
  We leverage automation where it makes sense.
  Right-sized by channel
  Apply higher-touch service to flagships, leaner options for multi-cast.
  
  For more information, please contact: Nicky@tracmedia.com